In a world where up is down and the truth appears to be up for debate, we’ve doubled down on the concept of responsible, ethical technology usage. This includes a commitment to honesty – or telling it like it is, even if it isn’t in our favour.
Over the last year, we’ve continued to review and update our guiding ethical principles to ensure we’re always providing an honest, ethical and transformative web design and development service.
It seems this hasn’t gone unnoticed by Innovation in Business, who have seen fit to award us ‘Best Ethical Web Development Enterprise’ and ‘Most Transformative Web Design Agency – Northern England’ at the 2024 Innovation in Business Developer Awards and MarTech Awards, respectively.


While our roots are entrenched in the vibrant city of Preston, these awards are a testament to our continuous pursuit of innovation, quality, and trustworthiness in the world of web design. However, while we beam with pride for our regional recognitions, it’s essential to highlight that geographical location has never been a boundary to our services.
In today’s digital age, borders fade and opportunities arise regardless of the physical distance. Since Ethical Pixels’ inception nearly five years ago, we’ve embraced a digital-first approach. We were early adopters of a remote-working model before it became a global necessity, and we’ve kept it up as the most sensible way of offering staff a sensible work-life balance. This forward-thinking approach has enabled us to stretch our reach, servicing clients of varying sizes across the UK.
Despite any distances involved, or the complexity of the project, our mission remains undeterred: to deliver outstanding, user-focused digital solutions that resonate with the audience and foster trust.
To the future, and to continuing to champion pixel-perfect, ethical standards in web design!